I turn insight into action with content that connects, converts and builds brand equity.

My Story

Digital Strategist,
Growth Architect

I’m a digital marketing strategist and brand storyteller with over 12 years of proven experience driving measurable growth for B2B and B2C brands across industries.

To date, I’ve led campaigns for ABC/Disney Television Group, NBC Universal, IHG Hotels, Hilton brands, Vuse Vapor, Ironman Tires and Delta Dental.

From Blogging to
Brand Building

My digital journey began in 2009 as a full-time lifestyle blogger where I mastered SEO, social media marketing, monetization and full-funnel strategies long before “content creator” was a job title.

My superpower is transforming complex brand goals into data-driven strategies that are both creative and results-driven.

Whether I’m developing a product launch campaign, coordinating an influencer event or generating valuable leads, I consistently strive to create real, measurable impact.

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“At every stage, I bring intention and integrity to the work that I do, and the people I do it with.”

  • 15 Years of Experience

    Generating Digital Revenue

    Driving measurable growth through digital campaigns, paid sponsorships, e-commerce and web monetization.

  • 8 Years of Experience

    Leading Content Marketing Strategy

    Developing scalable ecosystems, branded content hubs and SEO-driven content built for cross-platform growth.

  • 7 Years of Experience

    Scaling Digital Across Global Markets

    Leading campaign execution for global brands across industries including CPG, hospitality and automotive.

  • 5 Years of Experience

    Optimizing Multi-Channel Campaigns

    Building integrated programs that align content, paid media and partnerships to drive full-funnel results.

What Colleagues & Clients Say

  • ★★★★★

    “Jennifer brought a fresh, modern voice to our team and leveraged her background in lifestyle and entertainment blogging to elevate our social content across syndicated talk show platforms. Her understanding of audience behavior and trends helped us connect with show viewers in an engaging way on social media. She was an invaluable contributor during her time with us.”

    Michelle Baetiong
    NBCUniversal, Syndicated Talk Show Division

  • ★★★★★

    “While working with us, Jennifer made a real difference in our accomplishments. During her time supporting the West End Community Foundation, we were able to get our name out to the public in powerful new ways. Jennifer is an extremely bright, caring, and knowledgeable young lady — dedicated to meaningful work and passionate about making a difference in the lives of others. Her involvement helped us get on the map in this community.”

    Rebecca Oats
    The West End Community Foundation, Inc.


  • ★★★★★

    “Jennifer’s excellent communication skills and proactive approach make her an invaluable team member. She continuously spearheads strategic plans months in advance — and many of her bright ideas influence not only social media, but our overall brand marketing efforts. Her passion and enthusiasm are contagious, helping create a cohesive, productive team.”

    Kristin Pulling
    TLS Weight Loss, Shop.com

  • ★★★★★

    “Jennifer is a digital expert and creative thinker with a great mind for business. We wouldn’t have successfully executed as many events without her digital marketing assistance. I can assure whomever is reading this that she is a tremendous asset to any team.”

    Kevin Williams
    Diageo Brands

  • ★★★★★

    “Although I only had the opportunity to work under Jenn’s tutelage for seven months, I learned so much from her. I started with little experience, but Jenn made sure I understood everything I needed, creating tutorials and taking the time to explain concepts clearly. I’ve learned not only more about digital marketing, but also how to be a professional woman and a leader. I know she’ll make an instantaneous impact and be a light wherever she goes.”

    Aja Malone
    Valor Hospitality Partners

Winning Results

Explore the work behind the wins with case studies in storytelling, brand growth, digital advertising, influencer marketing and more.

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